RapL was deployed to around 300 sales executives across all Toyota dealerships in India. Sales staff in dealerships including training on product knowledge, competitive differentiators.
Real scenarios in each topic were launched to employees every day. Content was uploaded to the library as a reference to the topic, providing easy mobile access to process docs, tech specs and marketing documents.
Individual leaderboards with reward and recognition were launched to motivate the users and displayed monthly, quarterly rankings at local, regional and national levels.
Result: 99% employees activated their accounts, and 24% users completely mastered all the 4 topics assigned to them during a 6 week pilot phase.