RapL for the Automotive industry
RapL equips employees with what they need to excel.
Learn how Automotive companies use RapL for:
- Sales techniques
Sales teams are your frontline
Sales teams are at the frontline with clients so it’s business critical to train them efficiently and effectively. RapL helps you ensure your employees are always up to speed on the latest sales techniques.
Arun Muthukumar
RapL Founder & CEO
We know how important it is to get your new sales employees up-to-speed fast, RapL gives you access to rapid onboarding tools. And we don't just stop there, our technology continually builds on knowledge for your team including regular training on your latest product launches and vehicle models.
- Automotive technology
Technology is changing the world
Technology is changing the world at breakneck speed and the automotive sector is no different.
Arun Muthukumar
RapL Founder & CEO
RapL technology helps you build core competencies through regular training and reinforcement for your sales teams:
- Product knowledge and auto domain expertise.
- Effective comparison with competition to highlight key differentiation between models and variants.
- Sales coaching for your employees, focused on customer profiles and vehicle preferences. Giving your team confidence and helping them hit your sales targets.
- Competitive knowledge
Stay ahead of your competition
Use RapL to educate your team on brand strength and business USPs. Keep one step ahead with in-depth competitor training.
Arun Muthukumar
RapL Founder & CEO
We know that a high level of knowledge and expert sales skills are impossible to master in one-off, periodic training commonly found today in the auto industry.
RapL's model of personalised, mobile-first micro-learning with specific scenario-based training empowers automotive sales people to master their role, while simultaneously improving sales outcomes and customer satisfaction.
- Product knowledge
Keep your employees
up-to-date
We know that new products and assortments hit stores fast and we’re here to help you keep your teams in the loop.
RapL helps your employees to comprehensively learn about new products and be able to confidently discuss them with customers.
- Service queries
Deliver customer excellence
RapL helps your frontline team learn about managing customer service queries and delivering customer excellence day in, day out. Ensuring the team rapidly gains new knowledge is central to the reputation of your business.
- Featured customer
Toyota Motors
Toyota required frontline employee sales training on SOPs, product knowledge, processes and sales techniques.
RapL was deployed to around 300 sales executives across all Toyota dealerships in India. Sales staff in dealerships including training on product knowledge, competitive differentiators.
Real scenarios in each topic were launched to employees every day. Content was uploaded to the library as a reference to the topic, providing easy mobile access to process docs, tech specs and marketing documents.
Individual leaderboards with reward and recognition were launched to motivate the users and displayed monthly, quarterly rankings at local, regional and national levels.
Result: 99% employees activated their accounts, and 24% users completely mastered all the 4 topics assigned to them during a 6 week pilot phase.