Distributed workforce Does Not Mean Distributed Learning: Reinforcing The Nuts and Bolts of Delightfully Consistent Sales Experiences At a Global Automobile Giant



Sales excellence is a result of consistently following a set of carefully curated execution best practices. These practices are encoded after years of heuristical and quantitative analysis of monthly, quarterly, and annual sales reports. 

Now, these principles can be quickly forgotten if there are no reinforcement mechanisms in place. Using RapL, this global automobile manufacturer ensured that everybody in the dealership chains would apply these principles in exactly the same way, every day, thereby ensuring consistent customer experiences. 

And we know what consistency leads to – trust.

This is a story of how automakers powered their dealers to build trust with their customers. Day in and day out.


Many dealers spread across geographies meant divergent learning styles. Time was a luxury they did not have. Training content was diverse. Depending on the business unit and use case, the diverse backgrounds of the dealers didn’t make it any easier for them to train. And there was hardly any motivation to learn. Something had to be done to bridge knowledge gaps and also create a cultural change across. To achieve their goal, they needed a platform that could cross geographical boundaries, accommodate a large audience, and be personalized.



In collaboration with RapL, the automotive manufacturer brought its dispersed employees on a single platform. This platform enabled them to learn and grow. It also provided a viable training program for their existing workforce, as well as new recruits.


3000+ users onboarded


30+ topics deployed


450+ scenarios mastered

23500+ training hours spent on RapL

Better sales and customer interactions


Gamification-led competition


Availability of region-wise dashboards for managers


“RapL helped our employees retain essential product knowledge for our new Sedan & SUV launch, leading to confident and effective sales pitches in front of customers. With transparent monitoring dashboards in RapL, our trainers had access to learning data at the tip of their hands.”


Chief Operations Officer | Leading Automotive Manufacturer


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ISO 27001:2013


ISO/IEC 27001:2013 is a security management standard that specifies security management best practices and comprehensive security controls following the ISO/IEC 27002 best practice guidance. The basis of this certification is the development and implementation of a rigorous security program, which includes the development and implementation of an Information Security Management System (ISMS) which defines how RapL perpetually manages security in a holistic, comprehensive manner. This widely-recognized international security standard specifies that RapL do the following:

  • We systematically evaluate our information security risks, taking into account the impact of threats and vulnerabilities.
  • We design and implement a comprehensive suite of information security  controls and other forms of risk management to address customer and architecture security risks.
  • We have an overarching management process to ensure that the information security controls meet our needs on an ongoing basis.

RapL has certification for compliance with ISO/IEC 27001:2013. These certifications are performed by independent third-party auditors. Our compliance with these internationally-recognized standards and code of practice is evidence of our commitment to information security at every level of our organization, and that the RapL security program is in accordance with industry leading best practices.



SOC 2 compliance is a set of standards that organizations use to ensure the security, confidentiality, and integrity of their systems and data. SOC 2 compliance is often required by organizations that process or store sensitive data. RapL has compliance with SOC2 Type II report.

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